Feedback Fatigue

At some point does a survey's results weaken the more you ask?

An Associated Press article suggests the post-holiday purchase appraisals are giving Americans feedback fatigue.

It has become so easy to ask for feedback with email 
that requests for comments and opinions has caused a backlash against the very good customer feedback that the customer at first received.

This theory took flight with late-night comedian Bill Maher telling a company, "I was actually pretty happy with your customer service, up to the point where you asked me to take a survey about your customer service."

Consumers are getting fed up with giving their feedback for free.  Further they fear giving out their personal data and who is to say the companies are listening.

Responding to the backlash Google stopped requesting feedback Gmail users complained.

While historical market research polls continue to be effective, the proliferation of email based customer-satisfaction surveys is a new phenomena.

Some fear the pushback on feedback could hamper important government data-gathering like the census or unemployment statistics .

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